Looking for some top advice on SEO…
So I have a site in several languages but we work heavy promoting Russian version .com/ru
My developer has created the pages for the different languages so they are dynamic , you click to change language and the page does not change, just the layout/text/images and language. He says it is the way everyone does this now, and he has fixed it in Google so it all works fine and to Google guidelines when working like this.
Im a little concerned as I always thought if you really want a page to rank in Google you need an actual REAL page like +++++++.com/ru
Looking for any advice on this or recommendations, we have 8 languages, im not worried about the other languages as we do not actively promote in Search, im just wondering about this particular Russian version, Would you recommend making a separate .com/ru page for best search rankings?