Best option for making use of Microdata?

It seems like is one way to mark up my content and is another. What do most of you guys use in your website? Is there any way for average people to make use of websites that are marked up like this? Or is this more for search engines to make search results more relevant?

Thank you.

There some online schema markup generation tools are available which you can use. Schema is mainly use to understand your data easily by crawler. There are multiple types of schema. So, first compare it with your site and then start implementing it on your site.

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