Adding articles to online games website

Hi,

In the last week I have been looking at some of the competition and noticed that the big guns have started to post articles on their websites.
It seems right on the first glimpse, but I can’t really find a reason other than PR/SERP enhancement.

Should I follow the wolf pack and pay a couple of writers to write some articles in my website? isn’t that strange that when you look at an online games website you get lots and lots of articles?

It seems right on the first glimpse, but I can’t really find a reason other than PR/SERP enhancement.

How about because you played the game, and have something important to communicate to the surfing player? You know, so they don’t have to load and play every last game to find the ones they might like.

A forest of micro thumbnails does not help me figure out what games I might want to play. Broad general categories only help narrow the selection a little.

pay a couple of writers to write some articles in my website?

If you don’t have enough to say to write a substantial number of articles, directly of interest to gamers, then close the site.

The web is first, last, and foremost a communications medium. Your writing is what’s going to help a gamer find what they like, with fewer wrong turns.

When the visitor figures out the only reason you have put up a site is so the on-page ad revenue goes into your pocket and not somebody else’s, they leave.

Thank you for that answer DCrux, and let me please explain:

The online games websites are usually aimed to the casual gamers, and not the heavy players. The richness of the webpage, usually constructed out of game thumbnails, flash banners and a small amount of texts is what those casual gamers like.

I understand your anger due to the fact that my websites doesn’t hide the fact that it’s made to make a profit, but, my question was about add articles outside those pages.
Same as in creating a blog outside your website, for the same reason.

I understand your anger due to the fact that my websites doesn’t hide the fact that it’s made to make a profit

When you actually make a profit, then you can opine about what users like or dislike. Until then, keep in mind you’re doing what you believe might earn a profit.

One of these implies you may try something different, should things not work out as planned.

You earning a profit would make me happy. I reserve the anger for those vainly flailing about trying to make a profit, then trying to explain what the user really wants before they actually know (an earned profit being a good indicator).

I play a lot of games on Facebook. (I admit, I’m an addict!) One of the apps there is Mindjolt Games. I like it because they have lots of different games. Two nice things are that each game has a short description to help me choose and before they load is each game has a short summary at the bottom. However, that doesn’t answer your question.

Why have articles at game sites?

  1. To get people interested in the different games
  2. To tell people what games are popular
  3. To let your visitors know which games are new and what they’re about.
  4. To involve visitors in the growth of your gaming community.

There are probably more reasons than that, but I think that’s a good start.

D’Crux is right. I don’t believe you should hire writers for these articles. You should know your inventory and your site well enough to encourage interest in the games you provide. If you’re unsure of your writing skills, consider hiring an editor instead to proof read and clean up your copy.