The Web Standards Project’s new Street Team are running a guerrilla marketing campaign to warn retail customers about books that are outdated or teach techniques that are not considered best practice.
This is the first of the “street team” initiatives that the group has undertaken, and they’ve done so with a passionate but witty call to arms:
Your mission, should you decide to accept it, will be to track down and identify dangerously outdated web resources and expose them as the misleading charlatans they truly are.
The bookmarks direct readers to a page on the WaSP site that contains a list of recommended, up-to-date books. We’re obviously very pleased to see over 20% of the books listed are SitePoint titles:
- Build Your Own Web Site The Right Way Using HTML & CSS
- HTML Utopia: Designing Without Tables Using CSS, 2nd Edition
- The CSS Anthology, 2nd Edition
The WaSP street team have a PDF of the bookmark available for download (PDF, 3.4MB), so you can print it out and discreetly place it in any outdated web design books that you discover in your local bookstore.
Matthew Magain is a UX designer with over 15 years of experience creating exceptional digital experiences for companies such as IBM, Australia Post, and sitepoint.com. He is the co-founder of UX Mastery, and recently co-authored Everyday UX, an inspiring collection of interviews with some of the best UX Designers in the world.