Create Stunning HTML Email That Just Works!
By Mathew Patterson
HTML email simplified - seriously!
Web designers, you will be amazed and relieved to know there really is an easy way to create HTML email.
Create Stunning HTML Email That Just Works! will show you how to confidently offer your clients email and newsletter designs that consistently produce real results. All aspects of planning, designing, and building HTML email are covered — with plenty of eyecandy to ignite your creativity.
What will I learn?
This step-by-step guide is perfect if you’re a front-end web designer looking to expand the range of services you can offer to your clients. You’ll be able to take your CSS and HTML skills and deploy them to build beautiful, effective, and compatible HTML emails.
This book covers:
- How to design HTML emails for all email clients and services,
- Simple methods to design and test email newsletters,
- Best practice, permission based email marketing tips and techniques, and
- Proven strategies for selling email design services to your clients.
Who should read this book?
This book is aimed at front-end Designers looking to expand the range of services they offer their clients to include HTML email. You should already have at least intermediate knowledge of HTML and CSS, as we’ll be applying those skills to the slightly different medium of HTML email.
Meet Mathew Patterson
Mathew works at Campaign Monitor. Coming from a web design background, he is well-placed to help designers get the most out of their email designs, and has seen it all when it comes to cross-client HTML email quirks and Outlook frustrations. Mat spends most of his working day hanging out with the Campaign Monitor community, as well as blogging, client support, and, of course, email design.
“A helpful guide presented in a structured format which highlighted various considerations in creating, sending and using html emails as a sales and marketing tool.”
“I have been searching for a book about HTML email design and have finally found it! I just read the entire thing in about 2 hours. Patterson provides great insights and tips on how to design compelling newsletters that every client can see.”
If you feel that "Create Stunning HTML Email That Just Works!" falls short of being everything you wanted, we’d like you to have your money back.
Simply contact us within 30 days of purchasing your book from SitePoint, and we'll promptly send a refund. We know you'll be thrilled with the quality of our books!