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Issue 414: September 18th, 2008   News, Rants and Case Studies for Web Design Professionals

Introduction

Miles BurkeWelcome to this week's edition of the Tribune. Given that many of the SitePoint team (including myself) are attending Web Directions South next week in Sydney, I thought in this issue that we'd focus on the topic of conferences. I'll put forward a case for why you should attend at least two every year.

But first of all, we need your feedback. It will only take two minutes of your time, and you'll get the chance to win a SitePoint kit for your efforts.

Then, we'll discuss why quality conferences are great value--you can even make money from them! I'll give you some advice on how you can get the most out of your conference experience.

We'll also take a look at some of the reviews of previous conferences on the SitePoint web site. Looking through the archives, it seems there has been one of the team at just about every major conference on the planet!

Web
Directions SouthSo what conference should you attend? We'll wrap up by giving you a list of 15 conferences that are happening in the next six months all over the world, with links to their web sites, so you can research them in more detail.

Enjoy the read!

Miles Burke
tribune@sitepoint.com

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More Than a Penny for Your Thoughts

We're looking for your opinions on the SitePoint Tribune. With your feedback, we can better provide the information that you want to see. Not only will you feel all warm inside for helping us out, we'll even sweeten the deal with a chance to win a copy of SitePoint's Web Design Business Kit 2.0, which retails for US$247!

The survey ends next Friday (September 26th) and takes about two minutes to complete, so please head on over to our simple survey form and give us your opinion. Good luck!

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Summary

Editor's Perspective

Why You Should Attend Two Conferences a Year

So why attend a conference? Let's start with education. You'll learn more from attending one conference than all the books and blog posts you can read in one month. This may sound like a tall order, but seriously, if you are actively listening to the presenter, it's hard not to learn more than by simply being there.

Secondly, the fact that you are there in person (as opposed to, say, listening to a podcast) means that you participate in the full experience; non-verbal cues (such as body language or facial expressions), as well as presentation slides and Q&A sessions that are normally cut from the podcast, are all factors that can make a session more rewarding, and provide valuable insights too.

Then there's the networking. Some may derisively call it schmoozing, however, this is a very important benefit of conferences that should not be underestimated. The contacts that you can make by grabbing a meal or a coffee during a break can be worth the cost of the conference alone. I've won at least $50,000 worth of business just by attending the last two Web Directions South conferences--and that's without even really trying!

I've also found that by socializing with the presenters, I learn more about their areas of expertise than by just watching them on stage. I've become friends with a few speakers as a result, and have regular email dialogue now with my international contacts.

So how can you benefit the most from attending a conference? Here are seven tips:

  1. Gain as much advance notice of the schedule as you can. Normally, with more than one stream, you'll need to make some decisions--which presentations to watch and which ones to miss. You'll want to read up on the presentation topics to ensure you make the best choices. Bring along a list of your preferred schedule to avoid missing an important session.
  2. Make contact beforehand with other delegates you know personally. If you're going by yourself, you can arrange to meet for coffees and not feel so isolated. If you don't know anyone attending, you might like to introduce yourself on the conference blog, or alternatively, search the blog posts for other like-minded attendees and arrange to meet up with them.
  3. Stay for the whole conference. Don't get the day two doldrums and skip sessions. It goes without saying that the presentation you miss will be the one everyone raves about afterwards.
  4. Don't be hesitant to ask questions. If they don't cater for question time during the presentation, seek out the presenter at the break and ask them; you'll be amazed at how approachable they are.
  5. Schmooze. You'll meet loads of new people at the social events that accompany these conferences, who may eventually become friends, colleagues, employers, or clients. Be genuine though, and don't set out to "work the room."
  6. Buy the book. If they are selling books, get hold of the ones you believe you'll benefit most from, and get them signed whilst you're there. It's a great souvenir of the conference and a valuable education tool as well.
  7. Find accommodation in the conference's vicinity. You don't want to be traipsing across a busy city every day, and you'll probably need to charge that laptop or digital camera every so often.

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From the Archives:

Conference Experiences

Want to read about the experiences you could have had if you'd been to some of the recent conferences? You are in luck; we have a stack of blog posts from the conference trenches on the SitePoint web site.

We'll start by reading Kevin Yank's take on the first day of Web Directions South 2007, which sets the scene for the type of discussions that followed at that conference. Matthew Magain guides us through his experiences at the granddaddy of all conferences, SXSW Interactive 2007: day one, day two, and day three. He also relates his parting thoughts on the event in his blog post, SXSW Interactive: Final Wrap-up, which does a terrific job of capturing the vibe of that particular event.

Wyatt Barnett gives us a report on his first day at MIX08, while SitePoint co-founder Matt Mickiewicz describes his experience at Web Directions North 2008. (Is it just me, or is the timing of this conference smack in the middle of ski season at Whistler more than just coincidence?)

With so many of the SitePoint team either attending or speaking at Web Directions South 2008 in Sydney next week (see the entire list of SitePoint authors, bloggers, and staff speaking on Matthew Magain's blog post, Learn JavaScript From The Master At Web Directions South), expect to see more posts and articles about the event. If you're attending, keep an eye out for us, and please come up and say g'day!

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Upcoming Conferences

Here are just 15 web conferences around the globe that are happening over the next six months. Choosing an event away from home also gives you a welcome opportunity (and excuse!) to travel.

Sept 23-26, 2008 Web Directions South 2008 Sydney, Australia

Oct 13-14, 2008 An Event Apart Chicago Chicago, USA

Oct 15-16, 2008 WDDC 2008 Orlando, Florida, USA

Oct 24, 2008 BLOG08 Amsterdam

Oct 24-26, 2008 <head> Conference global (online)

Nov 3-4, 2008 Mexico Web 2.0 Cancún, Mexico

Nov 3-4, 2008 Future of Web Design New York, USA

Nov 5-7, 2008 Web 2.0 Summit San Francisco, USA

Nov 6-7, 2008 Edge of the Web 2008 Perth, Australia

Nov 7-9, 2008 Web Directions East Tokyo, Japan

Nov 12-14, 2008 IceWeb 2008 Reykjavik, Iceland

Feb 2009 (TBC) Web Directions North Vancouver, Canada

Feb 16-20, 2009 Webstock 2009 Wellington, NZ

Mar 13-17, 2009 SXSW Interactive Austin, Texas, USA

Mar 18-20, 2009 MIX09 Las Vegas, USA

Know of other web industry conferences? Please send the conference URL and any information to tribune@sitepoint.com for future editions.

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I trust you've got something out of this edition of the Tribune. If you are attending Web Directions South next week, I hope to meet you.

Thanks for reading!

Miles Burke
tribune@sitepoint.com
Editor, SitePoint Tribune

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