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  1. #1
    SitePoint Guru Zygoma's Avatar
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    Google Analytics Exam Question - WTF!

    Buingiorno from 6 degrees C very cloudy Wetherby UK :-)

    The following google analytics exam que sent my head into cognitive gymnastics reducing me to a puddle of miss firing synapses ;-)

    Your website has three sections and you would like to have an aggregated view of the data for the entire website, as well as a view for each section. What is the recommended way to set this up?

    A) one account that includes a profile for the entire website and a second profile with an include filter for the sections.

    B) one account per website section and one for the entire site

    C) one web property that includes a profile for the entire website and duplicated filtered profiles, each with a customised include filter to track each section

    D) This is not possible


    I think the answer is A.... anyone got any other ideas?

    Grazie tanto,
    David
    I have had a perfectly wonderful
    evening, but this wasn't it-
    Julius "GROUCHO" Marx - 1890-1977
    http://www.davidclick.com

  2. #2
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    Zygoma,

    A seems like a good answer but if you think about it, the answer is saying one account with a profile that includes data for the three sections. If you want to have a “view for each section” as the question suggests, you would not be able to do this with a single profile. The single profile would simply aggregate data for all the sections. If you even tried to filter the data in the single profile to say, include only data from the three sections, not only would this be the same as having a profile that just aggregated everything but if the filter worked, it would throw out data from the other sections. Remember that filters are applied in the order that they are setup.
    In other words:
    First Profile = all data for website
    Second Profile = data for three sections
    Problem = data for three sections needs to be separated
    Solution = filter
    So:
    Single profile
    -filter one = only include data for section one (throw everything else away)
    -filter two = only include data for section two (this filter doesn’t work because everything except data for section one was thrown out)
    -filter three = only include data for section three (this filter also does not work for the same reason)
    Solution = create other profiles with filters to keep data for other sections

    C would be a more appropriate answer. One profile to aggregate all data and three other profiles each with separate filters (each including data for their respective section) to collect data “individually” for the three sections. Does that make sense?

    More on profiles and filters,

    http://support.google.com/analytics/...answer=1033162

    Hope that helps you,

    Shawn

  3. #3
    SitePoint Guru Zygoma's Avatar
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    Thanks smanaher :-)
    I have had a perfectly wonderful
    evening, but this wasn't it-
    Julius "GROUCHO" Marx - 1890-1977
    http://www.davidclick.com


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