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# Thread: Majestic SEO

1. ## Majestic SEO

Hi Friends, In Majestic SEO what is citation flow and trust flow? i Read about citation and trust flow, but still am confused....plz can any one explain me clearly .....thank you in advance

2. Hi Kelvin,

I am a director at Majestic. (Nothing like personal service eh?

The Mathematics is the same - but the starting points are different. Citation Flow takes a logarithmic count of all of the links to any URL as a starting point, then iteratively FLOWS the strength of these scores through many links - so that a URL with a lot of inbound links can influence the score of a URL many links away. TRUST FLOW starts with a large (100s of thousands) of websites that we KNOW are looked at by humans. We assign these as our trusted set and then again flow this influence through links. In a purely random world, it would not matter where these calculations start - they would eventually (given enough links) mathematically come to rest at the same number - however - links are not natural and they are built up in different ways, so these metrics tend to be a little different to each other. Citation Flow correlates better with Page Rank (although the maths is different) but in my opinion, Trust Flow is a better metric of the quality of a URL. Not sure if Sitepoint will let me embed a link on my first ever post on Sitepoint - but I did a training video on it at http://blog.majesticseo.com/training...metrics-video/.

Dixon Jones (For Majestic SEO).

3. Originally Posted by MajesticSEO
Hi Kelvin,

I am a director at Majestic. (Nothing like personal service eh?

The Mathematics is the same - but the starting points are different. Citation Flow takes a logarithmic count of all of the links to any URL as a starting point, then iteratively FLOWS the strength of these scores through many links - so that a URL with a lot of inbound links can influence the score of a URL many links away. TRUST FLOW starts with a large (100s of thousands) of websites that we KNOW are looked at by humans. We assign these as our trusted set and then again flow this influence through links. In a purely random world, it would not matter where these calculations start - they would eventually (given enough links) mathematically come to rest at the same number - however - links are not natural and they are built up in different ways, so these metrics tend to be a little different to each other. Citation Flow correlates better with Page Rank (although the maths is different) but in my opinion, Trust Flow is a better metric of the quality of a URL. Not sure if Sitepoint will let me embed a link on my first ever post on Sitepoint - but I did a training video on it at http://blog.majesticseo.com/training...metrics-video/.

Dixon Jones (For Majestic SEO).
thanks dixon....for sharing the valuable information...

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