SitePoint Sponsor

User Tag List

Results 1 to 3 of 3
  1. #1
    Non-Member phillipturner's Avatar
    Join Date
    Sep 2011
    Location
    Boston
    Posts
    81
    Mentioned
    3 Post(s)
    Tagged
    0 Thread(s)

    Getting Data about digital media, internet marketing, user trends etc

    Hello Folks,
    May be my question be silly, but I always wonder many trusted websites like: hubspot, mashable and similar sites publish articles and the provide stats about it, they provide how much percentage of people uses what!
    Can some one give me idea about getting raw data about digital media and internet marketing

  2. #2
    SitePoint Member
    Join Date
    Jan 2013
    Location
    Bangladesh
    Posts
    1
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    I think you can try Google analytic .

  3. #3
    #titanic {float:none} silver trophy
    molona's Avatar
    Join Date
    Feb 2005
    Location
    from Madrid to Heaven
    Posts
    8,169
    Mentioned
    232 Post(s)
    Tagged
    1 Thread(s)
    I would assume that they do some market research (or take someone else's market research) and get some conclusions from that study. Some market research can be done asking people (whether they use different polls throughout the year, or doing a proper survey, that's something to see)

    Some other data is given by the communication companies themselves because they can measure how and when you connect, how long you stay connected, if you're using a mobile or not and if it is a data connection or a voice one.

    ISP also provide their own statistics about use. Of course, even if every site is different and its public may have nothing to do with your neighbours' site, your own server statistics may provide some light too.

    So if a Telephone company says that they have measured that their antenas for mobiles have been used a 30% more than the last year, and that 75% of that use is related to data transfer, you can safely say that there's been an increase of mobile using data services which 90% of the times are web related and it is more or less safe to assume that the use of internet during the next year will increase even if at lower rate.


Tags for this Thread

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •