
Originally Posted by
Mikl
No problem. I assume you have activated your site within GWM, and you know how to log in.
If so, click "Traffic" in the left-hand panel. Then click "Search queries". To the right, you'll see the actual search queries that people used in Google, along with the stats for your page. The right-most column shows the average ranking for each query. To see how much this has gone up or down, click the "With Change" button, just above the list.
Note that these are the queries that caused your page to show up in search results, regardless of whether the searcher actually clicked through to your site.
If you then click the "Top pages" button (near the top of the window), you'll see a similar list, but this time it shows the pages on your site that showed up in search results. If you click the little triangle, just to the left of the page's URL, you will see the actual search terms that caused the page in question to show up. This is probably the most valuable item, as it shows the actual search terms that people are using. This in turn could show you which terms you need to optimise for.
Hope this helps. Come back if anything needs clarifying.
Mike
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