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  1. #1
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    SSL Certificate

    How can SSL Certificate will ensure that my ecommerce website will be safe?

  2. #2
    SitePoint Wizard silver trophy
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    SSL does not insure your site is safe, in fact it can create a total sense of over confidence.

    What SSL does however bring is encryption for what's sent to/from your site making it very difficult for someone to "snoop" and read credit cards, names, passwords, etc. Remember while it seems like we go right to a website, the data actually hops around before hand, and in the case of wifi starts out literally in the open air. SSL will not stop a site from being hacked, encrypt the data that it receives, or make up for poor practices elsewhere but it does do a lot to help with that over-the-air stage of the process.

    Then of course there's the consumer piece of mind. We've been trained to believe the security lock and a badge on a website means it's all safe, go ahead. The lift of one of these buttons alone can be a few percent to existing conversion rates, sometimes more.

    Having SSL is really not an option on a transactional / membership driven site from a practical or marketing perspective.
    - Ted S


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