Quote Originally Posted by Ted S View Post
However I'd suggest that driving traffic from social should rarely be the first goal.
Thanks for your response Ted...

This line is what I am talking about. Moreover, when there is a event of some kind, such as a meet or a webinar, which requires instant advertisement, social media can be a better source. But ultimately when you have a website that is well projected on SERP, promoting events too will not be a tough task. Just a banner on the homepage or the page that is ranked would do the task.