
Originally Posted by
kohoutek
When submitting work to a client, I always explain the process and train of thought in great detail, so that the client knows why, like in your example, I've chosen two pictures instead of, say, three. When you give clients a thorough and logical explanation on why you created something in a particular way, you allow the client to shift his focus from the result he expects to the solution you've delivered based on what he has suggested.
By letting your client in on your thought process and design decisions, you're making him take part and get actively involved, and that almost always leads to a more satisfactory response.
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