Without using HTML, what you want isn't likely to happen...there may be a way, but I sure havn't heard of it...sorry...perhaps someone else has the answer, but I would be very surprised.
I did not think it was possible, but thought it was worth a shot.
RE: HTML newsletter, I am still staying with a text one. Many of my subscribers have complimented my newsletter because it is a very quick read. I personally used to subscribe to a few HTML newsletters and found the wait for download to be very irritating. In fact, with all of the banners, flashing light, etc. on the web, sometimes a simple text email is fine with me. I still believe that many people want their emails nice and quick, but we shall see
-Ryan
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One problem in most email newsletters that I receive is where the writer has used more than 65 (or so) characters per line, so the email has a full line of text, then two words on the next, then another full line etc.
I get this from companies big and small.
Solution: use 65 characters or less per line; write the newsletter in Notepad (that's what I do); test send the email to a couple of different addresses (your own) to see how it will look to the receiver.
I use this approach in my newsletter and each one looks good.
I would also like to add that I think text looks better when it is cut off at about 65 characters. It might just be me, but I don't like to recieve plain text e-mails that stretch all the way across 1280 pixels on my screen. It's kind of annoynig when I have to shrink the window to make it readable.
One serious annoyance that I have with HTML e-zines is that it takes so long to load!
When I open one, I heard the drive working and have to wait a second or two for Outlook to display it. I cannot remember ONE HTML e-zine that I have actually read.
There was a study conducted by a marketing site that I am a member of. It was anomg their free e-zine subscribers, over 100,000 of them.
Most said they would prefer an HTML based e-zine, but it turned out that response rates were much, much lower for the HTML version. I think it's a bad idea. IMHO.
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