My site is mostly static html (no CMS) with some php. I want to add the Site Name so that it doesn't appear in the search engine title tag but does appear after a seperator in the browser bar. I want to this because I have a very long site name and I don't want it to use up all my title tag characters but do want it to appear in a visitors browser bar.

This is the title tag content for me to use l My site name

Can anyone point me in the right direction?