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  1. #26
    SitePoint Member jackbusch's Avatar
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    As a content writer by trade, I typically charge between $15 and $25 for a 500 word article that requires virtually no research. (Stuff like "How to Buy Car Insurance.") But for actual insightful blog posts with original analysis, I charge $50 or more.

    But on the other side of the coin, I've paid as little as $5 a piece for articles to fill out a website. Almost all of them were unreadable and pointless, however.

    Like everyone else says, your price will depend on quality. It's like asking "What's the standard rate for a bottle of wine?" It all depends on your purpose--you can pay $5 for a bottle of Boone's Farm if all you want is a light buzz and a headache, but if you want to christen the Titanic you might want something a bit more distinguished.

    I guess in my mind I'd break down like this:

    Filler content for SEO that no human will lay eyes on: $5
    Blog post: $25
    Sales copy: $50
    Homepage or landing page: $75 and up

  2. #27
    SitePoint Member
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    Quote Originally Posted by DCrux View Post
    Funny, I know people who don't do word counts and are paid $2,000 to $15,000 per piece.
    What do they write about that gets them $15,000?

  3. #28
    SitePoint Guru bronze trophy
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    What do they write about that gets them $15,000?
    Copy that sells $120,000 to $300,000 in products or services. Articles which establish the client as a recognized expert, not a commodity schmoe not even worth the dirt cheap price they paid. And white papers that do much of the selling work of complex sales to lucrative clients.

    It's not what you pay for writing. It's whether what you get makes what you pay insignificant.

    Writing isn't a cost. Typing drivel is a cost.

    And the mindset that defies comprehension of ever paying more than pennies for content -- that's a huge cost.


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