make an html file which contains an embedded quicktime movie reference,
Code:
<embed
src="http://www.mypersonalchef.org/images/MyPersonalChef_FOX2NEWS.mov"
width="200"
height="170"
border="0"
controller="True"
loop="FALSE"
autostart="TRUE" pluginspage="http://www.apple.com/quicktime/download/" cache="true"
bgcolor="#FFFFFF">
and have your link use javascript to pop up a window of the correct size. autostart true will ensure that it starts playing as soon as the quicktime plugin has enough data buffered to begin playback.
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