In the folowing Input tag I am trying to get the apostrophe in "Friends" to appear and it almost works the way it is but when I first load the page the "\" (backslash) also shows up. If I click in the field (onfocus) the words "Friend\'s Email" disappear as they are supposed to. Then when I click somewhere else
(onblur) it comes back like this "Friend's Email" which is the way I want it to appear when the page first loads. Is this a browser problem or something else I am missing?

<input type="text" name="who_to" size="12" value="Friend\'s Email" maxlength="100" onFocus="if(this.value='Friend\'s Email') {this.value='';}" onBlur="if (this.value=='') {this.value='Friend\'s Email';}">