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  1. #1
    SitePoint Enthusiast
    Join Date
    Aug 2004
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    Business Model Advice

    I'm not a stranger to the business of websites, I made many during my college days only 1 of which really made any real money (advertising only). I then sold that site once I was moving into the student teaching phase of my education and now I am an educator who has built a site that is a place for middle grades math teachers to get engaging math lessons for their classroom.

    I was wondering if I could pick your brains for the best way to monetize it.

    I'm looking at an August launch date. The site design is pretty much done, I am just working on adding the content right now. I currently just have an ad banner on each page.

    I figured the two solutions would be either ad-based or subscription based - am I missing an option?

    Subscriptions would probably be something like $15 a year or $130 a year for a school building.

    Or advertising - i might be able to squeeze 2 banners on per page - maybe even 3...

    My problem also comes down to - I can't really promote myself with the subscription model - just the site. Where if I just do the advertising model, i could also use the site to promote myself and possibly work up lectures and consultation in curriculum design. Is this not true?

    So in your opinion, subscription, advertising, or am I missing something? Also, if I go with subscription, do you think I am correct that it would be more difficult to promote myself as opposed to an advertising model. Thanks for any replys.

  2. #2
    Serial Entrepreneur
    Join Date
    Jul 2007
    Atlanta, GA
    0 Post(s)
    0 Thread(s)
    Not sure how much monetization you can do with math-related ads. You should have them, but I wouldn't rely on them for solid income.

    How long will each video be? Will you have a preview video? If so, another model might be the piecemeal model, where a person can buy a single video for $1. Or you could sell it on iTunes or Amazon for the same $1.

    Just some thoughts. Good luck with it.
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