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  1. #1
    SitePoint Zealot
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    Smile How many steps to a successful website?

    Hi there,

    I hope the community can help me with this. When developing a successful website, how many steps is there do you think? I am thinking from the point of view of making the website successful, that it meets the needs of the target audience.

    I think there are 4 main steps to building a successful site. These are:


    1) Planning: Define your goals, research target audience, find their needs.
    Ideas for layout, hosting, domain, etc.

    2) Production: Design, Content generation, programming, testing,

    3) Promotion: SEO, Link building, any marketing,

    4) Persistance: General website maintenance, updates, creating more content.


    Does anyone have any critique on this? I'd be interested what other web designers, developers think on this.

    Many Thanks

  2. #2
    Utopia, Inc. silver trophy
    ScallioXTX's Avatar
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    Seems to me SEO and programming should go hand-in-hand.
    It's kinda bad to have programmed the whole thing and then realize it all has to change because of SEO
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  3. #3
    SitePoint Zealot
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    I argee, it'll save time and effort.

    Many Thanks

  4. #4
    Entrepreneur Spencer F.'s Avatar
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    Content is King. Develop good, consistent, daily/weekly content, and your website will grow. Everything else is less important, but you should still be mindful of those things as well.
    + Carbonmade - Easiest way to display and manage your portfolio.
    + Burstoid - Design magazine.

    + twitter/spencerfry

  5. #5
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    Having a good looking site makes you attract or convince visitors to stay a while. SEO is important to maximize the visits and rankings of a website.

  6. #6
    SitePoint Enthusiast D3niss3's Avatar
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    What you have just provided is right and basically more of a theoretical approach.

    What matters most is the implementation and making sure that the timetable is feasible for any project. Thus, never take for granted your cash or budget. Make sure your budget can make a site fully running on your target date to make it successful.

  7. #7
    SitePoint Zealot quantum physics's Avatar
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    I think you should develop good and original content and you need to update that content on a daily basis too,if your looking for success to your website.
    Good and accurate postings hands along with not very competative keywords,will do good for you.

  8. #8
    SitePoint Guru cyjetsu's Avatar
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    I am creating my own plan for a web based business which basically goes like this (still needs some smoothing out):

    1) Project idea

    2) Analysis
    2A) Market analysis
    2B) Business model
    2B1) Introduction brief (define type of site ecommerce/sales/services)
    2B2) Core goals(standards, content type, revenue targets etc)
    2B3) Core service/data/functionality (content planning)
    2B4) Core strategies (market penetration-broad/niche, vectors etc)
    2C) Project in action plan (traffic flow maps of type of website etc)
    2D) Project in action tactics (traffic targets, statistical analysis plans etc)

    3) Data development/model
    3A) Brief, then development, write all the content etc.
    3B) Data organisation map/model

    4) Wireframe development
    4A) Components map (based on data model/map)
    4B) Wireframes (functions, navigation etc)

    5) Beta/prototype development
    5A) Build fully functional model, without advanced features(graphics functions etc)

    5) Beta testing(does it work, any major flaws?), +analysis

    6) Alpha development (full graphics, functionality and seo)
    +standards, validation proofreading etc.
    7) Alpha testing (validation, standards, compatibility etc)
    8) Alpha deployment(actual launch), and further feedback in real web environment
    9) Marketing and further seo
    10) Project in action analysis(traffic analysis)
    11) Expansion and updates.
    12) Further research and modifications etc.


    Still working on my process and this is generally what my model looks like, although I have copied and edited this here from parts from all my text files I am working on which are still a bit messy. So it might not be entierly accurate but I think this is everything.

    Anyone has any ideas how I can improve it let me know.
    It is a bit long but I think these are all vital parts of creating a web business. Believe it or not, until a month ago I did not have any process at all for creating sites -probably why most of them did not work well.

    The above is obviously for creating a web business from scratch. I have created a seperate process for working on client projects which replaces the business model and data development which analysis of client's data.

  9. #9
    SitePoint Enthusiast
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    Sounds about right to me! I'm assuming information architecture and web stat analysis are already included under some of the topics you mentioned.

  10. #10
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    What does SEO mean?

  11. #11
    SitePoint Guru cyjetsu's Avatar
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    search engine optimization. i decided this is best left to the main(alpha development stage), beta/prototype stage i consider focus is best on developing a full working concept to test the general model of the website and then adding beta testing(does it work etc) then the alpha development where you take the beta + testing analysis and add on full graphics and advanced functionality and making everything optimized.

    bluejay, yes information architecture would be:
    3B) Data organisation map/model
    I suppose I should rename this to information architecture. Thanks.

    and web stat anlysis also as above in my process:
    10) Project in action analysis(traffic analysis)

    Any other ideas in refining my process or including more sub-processes/detail to the ones I have? Or even applicable parts of my process to more standard website/business development terms etc.

  12. #12
    SitePoint Enthusiast
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    Cyjetsu, no need to rename your step. I was just responding to turbonostics.

  13. #13
    SitePoint Wizard webcosmo's Avatar
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    Research is the most important thing I think. Picking the right idea that will really work is the hardest of all.

  14. #14
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    Good Content,
    Know your keywords,
    Simplicity
    Easy navigation
    Great Promotion
    Patience
    Dedication
    take some holidays

  15. #15
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    Your approach is good and one more thing is frames should not be used for developing the website

  16. #16
    SitePoint Member
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    A good site -> a good Topic -> a good domain for this Topic ->Good Design -Good content for visitors -> Good SEO -> Link-exchange,Email ads.Traffic,exchange.Etc,Good Promotion ways. ====..

    You will get success for this site.


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