Y'know, I was moving away from using Web Site Name as h1 and page itself as h2, cause everyone was saying that Coca Cola's About page is really title'd "About" and not "Coca-Cola: About" however...
when someone asked me what that name was, was it not also a title? And, well, it is. If it's ONLY a logo sure, it's a logo, make it a whatever and stick the image on top with image replacement or make it content as an HTML image, but the name of the Web Site has to be SOME sort of title on your page as well.
The name of the company on a company site IS a title. I couldn't make myself start with the company name as a h2 and then have the title of the main content an h1 because that's screwing with the order, so I ended up going back to using an h1 for company/website title and using h2 for the main page title. This means for me only a single h2 allowed and everything else is an h3 or lower.
I know Teh googlies don't index sites but lone pages. However the About page of either my company or Coca Cola's are differentiated by the fact that one about is but a single page belonging only to Coca Cola and my about belongs to me, and the text saying so is a sort of title.
If I take two books or newspapers and rip all the pages out and scatter them around (what teh interTubes do), the pages as single documents may have "About" as their titles, however they belong under yet another title, another heirarchy, and that's the book or newspaper they belong to, if it's listed on that page. Googles may see pages as standalone, but they simply aren't. They belong to someone and I can't think of anything other than a title to define that someone's name.
I'm sooooo waffley, I should be a politician.
<p id="title">Name of website<span></span></p>
I just can't do this anymore. Why am I naming p "title" and not making it a header? That's just... so wrong, I can't. Making "title" into "companyname" still means "name" and that's just me playing semantics with myself to make mee feel better : (