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  1. #1
    Scary's On The Wall
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    Media Metrix - what is it

    I'd like to know more about comScore's Media Metrix, what information it gives about specific websites, and how reliable that information is. Is anyone familiar with this service?

  2. #2
    SitePoint Co-founder Matt Mickiewicz's Avatar
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    comScore Media Metrix tracks US-traffic based on a panel of users. They project that panels Internet usage to the whole US internet population.

    comScore is heavily relied upon by advertising agencies and media buyers.
    Matt Mickiewicz - Co-Founder
    SitePoint.com - Empowering Web Developers Since 1997
    Follow me on Twitter.

  3. #3
    Scary's On The Wall
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    Ah, so its based on a panel of users. That makes sense, I was wondering what they based their data on.


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