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  1. #1
    SitePoint Zealot willard46's Avatar
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    ppc And i was in the top ten in msn now in gone?

    am i wasting time and money with ppc programs
    I sell but the cost out ways my income all the its seems to be incremental. my income is increasing almost tripling every month but my cost is still hirer then my income is ther a guru to help me here?
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  2. #2
    In memoriam gold trophysilver trophybronze trophy Dan Schulz's Avatar
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    If it's not working, then stop doing it. Sounds like you've got a bottomless pit that's sucking your money straight out of your bank account while you sleep here, so I'd cancel it and spend the money on other means of marketing and promoting your site, then come back to PPC when you can afford to.

  3. #3
    SitePoint Wizard bronze trophy bigalreturns's Avatar
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    It sounds like the best option would be to have a good analytical look at what keywords convert profitably. If you're bidding on a number of keywords, then chances are some are profitable, but their profits are being wiped out by others. Obviously, if you can identify the profitable ones and restrict your spending to these, you're going to see a positive ROI.
    Of course, the whole process relies on having good user tracking stats - but with Google's Adwords and Analytics there's no real excuse not to.
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