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  1. #1
    eCommerce specialist hotnuts21's Avatar
    Join Date
    Apr 2002
    Aberystwyth, UK
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    server side redirect to keep PR

    I was recently evaluating a prospective clients site and I noticed all his outgoing links were or similar.

    I asked him about this and he said that all outgoing links were redirected using a script someone had set up for him, which makes the link look like its internal but then redirects to the external site. The user sees no difference but it keeps his pagerank flowing through his site. He had been advised that with these outgoing links (in content articles so relevant) was like a basket full of holes leaking Pagerank!!

    It got me thinking, its unethical sure, but both bots and people get the site and see the same thing, so is it considered bad by google? Is it right to keep all the links pointing inwards?
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  2. #2
    He's No Good To Me Dead silver trophybronze trophy stymiee's Avatar
    Join Date
    Feb 2003
    Slave I
    2 Post(s)
    1 Thread(s)
    Google is actually pretty good with following redirects so this may not be benefiting them.


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