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  1. #1
    Google Zombie ssandecki's Avatar
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    Adsense Preformance Over Multiple Sites

    Quick Question....

    We all know that Adsense pays better with a higher CTR. I'm curious if this is based on ALL your sites, or if each site is different. Below is an example...


    Site 1: 0.13% CTR
    Site 2: 9.45% CTR

    Question is, does site 1 low CTR affect the earnings of site 2 with high CTR?

  2. #2
    SitePoint Enthusiast shredder-man's Avatar
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    If I understand your question and as far as I know, the CTR has nothing to do with how much money you receive per click. That is based solely on how much advertisers are bidding for those ads/keywords. CTR just helps you track and calculate your actual conversion on clicks per impression.

  3. #3
    Google Zombie ssandecki's Avatar
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    Quote Originally Posted by shredder-man View Post
    If I understand your question and as far as I know, the CTR has nothing to do with how much money you receive per click. That is based solely on how much advertisers are bidding for those ads/keywords. CTR just helps you track and calculate your actual conversion on clicks per impression.
    You should read about smart pricing: http://adsense.blogspot.com/2005/10/...t-pricing.html


    I do believe both the publisher and google earn less per click to create a higher ROI.


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