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  1. #1
    SitePoint Member
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    I am a complete novice at banner ads and have been asked by my V.P. to come up with plan for implementing banner ads on two major healthcare sites. This may sound basic but:
    1. What are the steps from concept to publishing a banner ad?
    2. What kind of time frame would be required to take a banner ad from concept to completion?

    3. Any points for consideration when creating a banner ad?
    Any insight would be very much appreciated.

  2. #2
    SitePoint Enthusiast
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    What sort of banner ad are you looking at implementing?

    Are you talking about creating your own to display on the sites, or a company that will place the ads on your site?

    Are you going to need banner rotation scripts?

    Just looking at what info you are needing.

    ------------------
    http://www.were-here.com

  3. #3
    SitePoint Member
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    <BLOCKQUOTE><font size="1" face="Verdana, Arial">quote/font><HR>Originally posted by werehere:
    What sort of banner ad are you looking at implementing?

    We plan to implement a targeted banner that will pop when someone selects "prostate cancer" on someone else's consumer healthcare site.

    Are you talking about creating your own to display on the sites, or a company that will place the ads on your site?

    We will create banners to place on other people's sites.

    Are you going to need banner rotation scripts?

    I'm not sure. My graphics designer is creating it. He's creating other banners for our site before that rotate, so I don't think this is an issue.


    Just looking at what info you are needing.

    <HR></BLOCKQUOTE>


  4. #4
    SitePoint Enthusiast
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    Apr 2000
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    warminster, pa, usa
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    Banner ads are easy to make. Choose those keywords or phrase that make your site unique and applicable to the target audience. Make a banner with those words, animated work best, let the banner run animated however you want (one word shows up at a time, etc) and then 2 seconds later it shows [Click Here] somewhere on the banner, size 8-12 depending on the font, then it can wait about 5-10 secs before animating again from the beginning. It seems to work for me!


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