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  1. #1
    Mad Beach Bum jgsketch's Avatar
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    Advertiser standpoint - network with most reach

    From an advertisers stand point. Which ad network will give me the most reach, most channels and the best targetting options. I have a list a mile long and have even signed with a couple of sites just to see thier list of publishers.

    My niche that I will be advertising is in the debt market, so reach and target is important. Some of these large networks don't offer the type of sites that my target demograph are in. Anyone care to recommend a large ad network to advertise in? Thanks.

  2. #2
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    As far as overall reach advertising.com would win there.

    What is your target demographic?
    http://joetec.net - Advertising Network

  3. #3
    fad (n): a craze; interest... Fahd's Avatar
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    Yup, definitely ad.com.

    You could also contact google (adwords) about a network/channel targeted CPM campaign if you have a large enough advertising budget to get their attention.

  4. #4
    Mad Beach Bum jgsketch's Avatar
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    Thanks for the reply. My advertising budget is $3,000, not sure if that's enough for Google or not. But it's something to consider.

  5. #5
    Mad Beach Bum jgsketch's Avatar
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    I'm still waiting to hear back from advertising.com. But I tried Burst Media, there min capaign was $10,000 a month, well above our budget. Hopefully advertising.com is more flexable. Thanks.

  6. #6
    SitePoint Wizard OnlineGuide's Avatar
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    You may want to just stay with Google AdSense then. I remember I contacted some networks like Fast Click, and their min was 5000. This was like two years ago though. Most of the bigger networks have those types of mins; as they work off of volume. Might advice would be to check Google AdSense and Yahoo's Publisher Network.
    The Online Guide

  7. #7
    Serial Publisher silver trophy aspen's Avatar
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    Big isn't necessary good, since having a big reach could be gained simply from lots of general audience sites, and you're looking for a niche audience.

    Google Adwords, Yahoo Site Marketing, do those.
    Chris Beasley - I publish content and ecommerce sites.
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  8. #8
    Mad Beach Bum jgsketch's Avatar
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    Thanks. After looking at advertising.com, the min is only $100. So I might split my efforts between them and Google and Yahoo.

  9. #9
    SitePoint Guru RevenuePilot's Avatar
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    I will second posters above, if you are looking for network with most reach advertising.com is the one however remember that they will probably want at least 5k down for a test campaign....


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