I love this "building a community" section of the forum because it's exactly what I'm trying to do but most of the posts are talking about building a user base on a forum. I was wondering if anyone had any experience building a social network/news "Web 2.0" type site as compared to a forum. Do the same strategies apply? Or is it different than building a forum?

I'm finding a lot of people in my target audience (people with an interest in making money online or internet marketing) don't even know what social networking is yet. Everyone knows what a forum is, but I think some people come to my site for the first time and don't get it.

I'd love to hear some experiences and advice. I know this is all pretty new so I don't expect a ton of replies, but any help would be greatly appreciated.

Thanks!