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  1. #1
    SitePoint Zealot
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    what does affiliate mean?

    i find the word really annoying cos i always imagine it to be about making a quick buck - just another bulls__t marketing buzzword.

    can someone clear this up for me - what does affiliate actually mean?

  2. #2
    Serial Publisher silver trophy aspen's Avatar
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    af·fil·i·ate (-fl-t)
    v. af·fil·i·at·ed, af·fil·i·at·ing, af·fil·i·ates
    v. tr.
    1. To adopt or accept as a member, subordinate associate, or branch: The HMO affiliated the clinics last year.
    2. To associate (oneself) as a subordinate, subsidiary, employee, or member: affiliated herself with a new law firm.
    3. To assign the origin of.
    It is just a word used to define a relationship. It not a marketing buzzword. In fact Amazon.com calls theirs an associate program, not an affiliate program. The two are really interchangable.
    Chris Beasley - I publish content and ecommerce sites.
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  3. #3
    SitePoint Zealot
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    so in terms of the web, affiliate descibe any kind of business relationship?

  4. #4
    SitePoint Wizard iTec's Avatar
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    heres an article i wrote, might be able to help you understand it a little
    http://www.ecommercebase.com/article/559


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