Alright, I have 2 different college books on starting a business, though Im having a VERY hard time figuring out what to put for certain sections. Most business books help you setup a business plan with a retail, service type business in mind.
For example, market assessment... who is your customer, what is your market... all very simple questions for a retail business.
I am starting nothing more then a network of content sites in order for me to sell advertising.. the main difference is that I have 2 markets I guess... my visitors, and my advertisors... who exactly is my customer... the advertisers are the one paying me money.... but its my visitors that make me money... its kinda confusing...
Im just having a lot of problems... I know its a lot of guessing but there is so much... like a sales forcast, first I need to guess how fast my sites are going to grow, which is nearly impossible lol... then I gotta guess roughly how much i will be able to monitize the websites... so im pulling a lot of that out my *** lol.
So back to the point, so should I just include industry information for both ym visitors, and advertising, and just do everything for both... like how would a news paper, magazine, radio show or anything that has to do with publishing make a business plan?