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  1. #1
    SitePoint Member
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    Tacoda Default Problems

    Tacoda got me signedup because they pushed their high CPMs, which at one time were $1.00+. Now I am getting 90% defaults, which is making their eCPMs under .10.

    I've talked to a bunch of other sites, and they are having the same problem. Tacoda is serving 90% ads for themselves now, and almost no paid advertising. What really upsets me is that when you login to the account, it doesnt' calculate this in the eCPM, but incorrectly lists only the paid impressions as part of the eCPM.

    .10 eCPM from behavior targetting. What a joke!

    Bobbie

  2. #2
    SitePoint Wizard masm50's Avatar
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    Can you not setup defaults, so you would get the $1 eCPM ads from them and then send all the rest of the impressions to another network.

    Tim

  3. #3
    SitePoint Zealot matrics's Avatar
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    Quote Originally Posted by BobbieDar
    Tacoda got me signedup because they pushed their high CPMs, which at one time were $1.00+. Now I am getting 90% defaults, which is making their eCPMs under .10.

    I've talked to a bunch of other sites, and they are having the same problem. Tacoda is serving 90% ads for themselves now, and almost no paid advertising. What really upsets me is that when you login to the account, it doesnt' calculate this in the eCPM, but incorrectly lists only the paid impressions as part of the eCPM.

    .10 eCPM from behavior targetting. What a joke!

    Bobbie
    So ditch'em. There are plenty of honest paying networks out there. Check the sticky threads in this forum.
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  4. #4
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    I have spoke to the folks at Tacoda who have assured me that this is a temporary problem.

    best


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