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  1. #1
    SitePoint Evangelist
    Join Date
    Jul 2001
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    ValueClick's Requirements?

    This is probably directed to present ValueClick members...

    Do ValueClick require their banners to be placed in a specific place, i.e. 'above the fold'?

    I'm just researching adv. networks for a new site that I am in the process of designing. Knowing where the banner would be might be useful(!).

    There doesn't seem to be any mention of it in the FAQs, but they say they will buy '100% of your advertising space'.

    Thanks in advance.

  2. #2
    SitePoint Wizard iTec's Avatar
    Join Date
    May 2001
    Location
    Sydney, Australia
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    read the terms and conditions

    http://www.valueclick.com/terms.html

    Banner Ad Space Location: While displaying an advertiser's banner as the sole banner on the upper third of each page is preferred and has been proven to increase click-through rates, Hosts may decide on the placement of banners within their site. However, the ValueClick banner may not be grouped together with more than three full-sized banners on the same page. The ValueClick banner may not be placed on pages that contain no content, or on websites/domains that have not been approved by ValueClick Host Services.


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