Are you far off the mark? No, I don't think so.

Enterprises are about business, and generating more business. I would go as far as saying that business lunches are more revelant - and productive, than the technical aspect of the architectural software behind the business.

Think about it. Those at the top don't use the software, it's those lower down the chain of command that use it, but it's not those that use the software that generate the business, in the greater part anyways - it's them who are high up the chain that generate new business, through assocciate. Ie, those business lunches for example, or something more liesurely, such as playing golf at the weekend.