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  1. #1
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    Smile Job Title on Business Card

    Hi:

    I was wondering what everyone recommends I put as my title on my business card?

    I have a small web design business, but I'm the only person. What should I put, or should I put anything at all? For example, President, Owner, Lead Designer, etc...

    Thanks for your recommendations.

  2. #2
    Galactic Overlord gold trophysilver trophybronze trophy
    HAWK's Avatar
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    Director/Designer

  3. #3
    King of Paralysis by Analysis bronze trophy
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    Just put your name and no title.

  4. #4
    SitePoint Wizard johntabita's Avatar
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    If you're not incorporated, then neither Director, President nor CEO will apply.

    My recommendation is you choose a name that means something to your prospects and puts you in a peer-to-peer relationship with them. That requires you to know whom you're targeting and what's important to them. For instance, if you're targeting Mom-and-Pop shops, then "CEO" may sound a bit pretentious. In that case, "Owner" may be more appropriate. If you're targeting CEO's, then "Web Designer" certainly isn't going to put you on equal footing with him, is it?

  5. #5
    SitePoint Evangelist bronze trophy Derek Sheppard's Avatar
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    Your name alone without title is fine. I use 'Principal' following the tradition of many consultants.

  6. #6
    Word Painter silver trophy Shyflower's Avatar
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    I'm sort of partial to CCBW (chief cook and bottle washer)
    Linda Jenkinson
    "Say what you mean. Mean what you say. But don't say it mean." ~Unknown

  7. #7
    SitePoint Wizard silver trophy
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    This comes up a lot, and I just want to give my opinion and tell you a little about my experience with this subject. When I was 18 I started an e-commerce website. Back then, everyone was starting up online companies and it was right after the dot-com bust so it was hard to even get people to take you seriously if you told them what you did.

    Well, we started up as a general partnership but myself and the other owner called ourselves "President" and "Vice President" on our business cards.

    It's an easy mistake to make when you're just getting started in business... you want to sound professional - maybe sound a little bigger than you are. But the reality is that legally unless you're incorporated (or an LLC) there isn't a position of President, CEO, etc.

    It actually makes you look even more like an amateur for trying to call yourself one, because anyone with half a brain will see right through it. See, if you were incorporated your company name would have to have an indication (such as Inc., Incorporated, Corporation, LLC, etc.).

    I'd recommend just calling yourself either Owner or give yourself a position like "Creative Director" or "Head of Web Development." They're very professional sounding titles, and won't draw any attention to you like "President" or "CEO" would.

    The funny, whimsical titles never sat well with me. "Web Guru" and the like just don't sound professional. You might get a few cutesy comments aboutt them but in the end I think the potential for a prospect to think that it was immature or unprofessional outweighs the benefits (are there really any?).

  8. #8
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    I feel you should just put your name. Especially if you are a small design firm, made up of 1 person. Sounds much more informal. And informal is a way that works very fine for me. I try to have a good laught he first time I see a client, and keep the relation on this level. Without being unprofessional, off course. Just the name.

    W

  9. #9
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    Your Name | HGIC

    (Head Guy in Charge)

  10. #10
    SitePoint Guru rashidr's Avatar
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    Just Your Name or Use Web Consultant and Developer with your Name

  11. #11
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    If you are designer than : designer .
    if you are programmer than : programmer .

    Is important to put the reality about you and not more than you are at this moment or what you want to be .

    Dan

  12. #12
    Not now, I'm kinda busy. pdxi's Avatar
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    My business cards are going to say "Jeffrey Hunt, Web technologist at large."

    'cause that's my marketing hook. No, you can't use it
    Jeffrey Hunt, freelance PHP & MySQL developer
    Resume: http://www.jeffreyhunt.org/resume/

  13. #13
    SitePoint Enthusiast TeleCh's Avatar
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    You could always go the "FaceBook" route. The kid that started and runs the site has the following on his business card;

    "i'm ceo.. *****"

    Though I wouldn't recomend it.

  14. #14
    Twitter - @CarlBeckel busy's Avatar
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    I've heard of people using everything from "Founding Father" to "Web Ninja"

    I use "Founder/Project Director"

    I think I'll be changing that to "Owner/Project Director" next time I get new cards.

  15. #15
    Non-Member lostseed's Avatar
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    Quote Originally Posted by HAWK
    Director/Designer
    Thats pretty good.

    I might direct it more towards web design or something, maybe in a Slogan.

  16. #16
    SitePoint Zealot LiamW's Avatar
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    For my first cards, I just put "Web and Graphic Design" for my title as I just wanted them to remember what service I offered. I didn't want to put just graphic or web designer as I wanted to be clear I did both.
    Liam Whittle
    Hamilton Web Design

  17. #17
    Matthew's Daddy Mike Empuria's Avatar
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    On my cards I have my name, the text "Website Design and Consultancy" and my contact details: who I am, what I do and how to reach me.

  18. #18
    winter is around the corner Tomer's Avatar
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    I would go with "Owner".

    - Tomer

  19. #19
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    If you're good ...

    after your name put....Web Wonder.
    I did and it makes people smile.

    I made some cards both with and without it, and use both.

  20. #20
    SitePoint Zealot lutrov's Avatar
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    I was wondering what everyone recommends I put as my title on my business card?
    Never, ever put something as wanky as "president" or "managing director" or any such rubbish. By all means put a meaningful job title but make it relevant to your prospects.

    I use "business systems consultant", even though the bulk of my time is spent programming and testing software.

  21. #21
    Life is short. Be happy today! silver trophybronze trophy Sagewing's Avatar
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    Quote Originally Posted by beley
    It's an easy mistake to make when you're just getting started in business... you want to sound professional - maybe sound a little bigger than you are. But the reality is that legally unless you're incorporaIt actually makes you look even more like an amateur for trying to call yourself one, because anyone with half a brain will see right through it.
    This is really true. Anyone who has dealt with corporate complaince (even at the smallest levels) would be able to spot a bogus use of the title 'CEO' or 'President', etc. Whenever I see an obviously one-man 'company' using the title CEO or President, I immediately assume two things:

    1) the person is probably not incorporated/etc and is just using this title cause it sounds good
    2) the person is probably inexperienced in business, or they would know that a one-man company doesn't really need or have a CEO.

    When I act as signatory for my corporation, I always use the title 'Director' which is accurate and legally binding. On my cards/sig I use 'managing director' which tells people who understand corporate compliance that I am a principal in the company, and am actively managing it. I feel that it represents my actual role well.

    Bottom line, if you are not really a 'president' or 'director' or (the all time worst one..) 'CEO' then don't use those terms. It just shows your inexperience....

    For indies and sole proprietors, I like titles like 'Lead Designer' or 'Creative Directory' or 'Head Programmer' or something that just describes what you do.
    The fewer our wants, the nearer we resemble the gods. Socrates

    SAGEWING LLC - QUALITY WEB AND MOBILE APPS. PREMIUM OUTSOURCING SERVICES.
    Twitter | LinkedIn | Facebook | Google+

  22. #22
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    don't worry about the title. your business card is a 'wallet brochure'. it should be simple, uncluttered and immediately identifiable as yours (eg, unique) and convey WHO you are, WHAT you do and HOW to reach you.
    I enjoy long walks, especially when taken by people who annoy me.

  23. #23
    Non-Member dfeng's Avatar
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    on 2000,I sold my services in my hometown,my title is "Design Director",I think this title is situable for me,If I named myself "CEO" OR "President",maybe someone would laughed at me that I am the CEO of one person company

  24. #24
    SitePoint Enthusiast Skyview's Avatar
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    I'm thinking "Principal Consultant" would be effective in many cases, but depends on your target market.

    David

  25. #25
    SitePoint Guru SharifTK's Avatar
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    I'm in your position as well... well sort of, I have a few people working with me too. I like to slap a big ol' "CEO" on the card.
    SK


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