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  1. #1
    SitePoint Zealot instereo9's Avatar
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    How long to wait before implementing ads?

    I have a new site opening, and I'm wondering if I should wait and build up traffic before implementing ads, since alot of visitors tend to not return if there's alot of ads. Any views on this? Thanks.

  2. #2
    SitePoint Guru RevenuePilot's Avatar
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    How about implemeting a normal ammount of ads, this way your users will return if you offer valuable content! Regarding waiting you probably should, since if you want to have cpm ads you will first need to build your traffic.

  3. #3
    SitePoint Zealot instereo9's Avatar
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    Thanks for the reply. There's no question they'll value my content, I'll be offering a fairly large amount of photoshoots purchased from agencies such as Corbis, and Gettyimages.

    The only problem I might have is finding link exchanges, since fansites, the kind of sites I usually ask to trade links with, are very snobby sometimes, especially if they get excessive traffic.

  4. #4
    SitePoint Wizard
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    I would suggest to start with something small, like AdSense. The ads aren't bothering and work quite well profit wise. Plus you can easily make it match your layout. You should wait for more productive ads (such as selling them yourself) until you have some secure traffic.

  5. #5
    SitePoint Zealot instereo9's Avatar
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    Thanks for the reply. I've tried AdSense in the past, and did horribly, I had the colors match my layout and everything, but only made $18 over a 2 month period, even with 2500 a day mind you.

    I have such high hopes for this new site, since I've been seeing alot of fansites hit high traffic lately. I hope to get to the point of being able to sell adspace using blogads with this new site.

    Edit- I just love your site, by the way. Very informative.

  6. #6
    Massimiliano Bruno Giordano sid egg's Avatar
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    1 day 19 hours 26 minutes and 12 seconds obviously.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  7. #7
    SitePoint Zealot instereo9's Avatar
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    Very humorous, Sidney. I'm going for a ballpark figure.

  8. #8
    Massimiliano Bruno Giordano sid egg's Avatar
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    Quote Originally Posted by instereo9
    Very humorous, Sidney. I'm going for a ballpark figure.
    Egg, not Ney.

    It wasn't really that funny, I'm just a smartass by nature.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  9. #9
    SitePoint Zealot instereo9's Avatar
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    Yeah, I noticed. I assumed your name was Sidney because of Sid in your name, but whatever. Nice site, by the way. Good reads.

  10. #10
    SitePoint Guru dojo's Avatar
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    No matter how welll established a site is, too many ads will make people think there's something wrong there. In my community few people are already talking about hotscripts and the fact they seem to go for the revenue instead of quality as before. My members, some used hotscripts extensively, are a bit put off because of this.

    So ... no matter how early you start with the ads, try to keep them at a reasonable amount. remember your site is always there to provide quality content and resources and not just to display ads and you'll be fine

  11. #11
    Massimiliano Bruno Giordano sid egg's Avatar
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    Quote Originally Posted by instereo9
    Yeah, I noticed. I assumed your name was Sidney because of Sid in your name, but whatever. Nice site, by the way. Good reads.
    Haha, thanks.... nice thread, by the way. Looks like it's featured.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  12. #12
    Non-Member Waraas's Avatar
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    just start the site out with ads, i did it on one of my sites that just opened a few days ago. Im already making about 7 bucks a day off adsence...

    Just make the ads look good with the layout...

  13. #13
    SitePoint Evangelist
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    Quote Originally Posted by instereo9
    Thanks for the reply. I've tried AdSense in the past, and did horribly, I had the colors match my layout and everything, but only made $18 over a 2 month period, even with 2500 a day mind you.

    I have such high hopes for this new site, since I've been seeing alot of fansites hit high traffic lately. I hope to get to the point of being able to sell adspace using blogads with this new site.

    Edit- I just love your site, by the way. Very informative.
    Blending Adsense into the design isn't always best. With 2500 a day you should have done a lot better! I've made my site designs much simpler and I believe that helps a lot.

    You need to place ads in the right spots and have a little contrast -- Take a look at eyetools to see what I mean: http://blog.eyetools.net/

    Most importantly test and retest format, colors, and placement! If you averaged 29 cents a day you have nothing at all to lose.

  14. #14
    Life is strife TriGeminal's Avatar
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    I started with adsense because they didn't care about my small page impressions unlike most of companies requires certain numbers of uniques (I was getting 300 uniques /month only!)
    Then I reached 5K /monthly .. this plan is cool
    "The only thing necessary for the triumph of evil ..
    .. is for good men to do nothing"
    Edmund Burke.

  15. #15
    SitePoint Zealot instereo9's Avatar
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    I couldn't agree more, what I've been thinking about doing is, stripping my site of the banners I have now, and just having an adsense banner. I currently has 4, count them, 4 banners, it's horrific I know, but the network I'm with has such low rates, and surprisingly, they haven't said anything about it.

  16. #16
    Massimiliano Bruno Giordano sid egg's Avatar
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    Quote Originally Posted by instereo9
    I couldn't agree more, what I've been thinking about doing is, stripping my site of the banners I have now, and just having an adsense banner. I currently has 4, count them, 4 banners, it's horrific I know, but the network I'm with has such low rates, and surprisingly, they haven't said anything about it.
    If you have good content, rip the banners off for a week/month/whatever, people are more likely to link to a non-commercial page from their blogs/personal websites.... in my experience.

    I am not a licensed professional, and this is all facts from my broken brain.
    Last edited by sid egg; Jul 3, 2005 at 10:55.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  17. #17
    SitePoint Zealot instereo9's Avatar
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    The site, it's a gallery, with 8,000+ pictures, the problem is, the pictures are slightly provocative, and many of the advertisers I've applied with wouldn't touch it when a 10ft poll. I know that if I were to take down the banners, my hits would go sky high, but I just can't seem to get myself to do it, but at night, I lose sleep, thinking that someone, somewhere, has to look at 4 banners for free smilies.

    http://www.profusionred.com/
    Last edited by instereo9; Jun 27, 2005 at 21:48. Reason: typo

  18. #18
    Massimiliano Bruno Giordano sid egg's Avatar
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    Maybe try out some other offers than just Free Smilies? I mean 4 of the same ad on every page <.<
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  19. #19
    SitePoint Zealot instereo9's Avatar
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    I'm thinking I'm just gonna go with AdSense for both sites, I can't even look at pfr, it's just too hideous, I'm planning on re-designing. I'll even link you, Joey.

  20. #20
    Massimiliano Bruno Giordano sid egg's Avatar
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    Quote Originally Posted by instereo9
    I'm thinking I'm just gonna go with AdSense for both sites, I can't even look at pfr, it's just too hideous, I'm planning on re-designing. I'll even link you, Joey.
    Adsense is great, if you redesign, you could probably "mask" some of that content they might not like... you know, put it a few levels deep. Don't try to hide it from the adsense team, but, rather, make your site MORE than just that so they see it as a site, instead of a "porn" with no nudity site.

    Good luck.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  21. #21
    SitePoint Zealot instereo9's Avatar
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    Thanks.

    Whoever at Adsense approved my application must have been on crack, because I can't think of a single network that would accept such a site. Oh wait, the network I'm with, Claxon. Heh, no wonder their check is 2 months late.

  22. #22
    Massimiliano Bruno Giordano sid egg's Avatar
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    Quote Originally Posted by instereo9
    Thanks.

    Whoever at Adsense approved my application must have been on crack, because I can't think of a single network that would accept such a site. Oh wait, the network I'm with, Claxon. Heh, no wonder their check is 2 months late.
    GamesLib.com - the slickest, most complete and
    easily navigatible flash games site on the web.

  23. #23
    The Mind's I ® silver trophy Dark Tranquility's Avatar
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    Quote Originally Posted by instereo9
    Thanks.

    Whoever at Adsense approved my application must have been on crack, because I can't think of a single network that would accept such a site. Oh wait, the network I'm with, Claxon. Heh, no wonder their check is 2 months late.
    lol

    well for me Iwait before implementing ads because I am targetting big companies like fastclick and tribalfusion so I wait till the new site I've built is acceptable in these companies

  24. #24
    SitePoint Guru El Camino's Avatar
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    since alot of visitors tend to not return if there's alot of ads. Any views on this? Thanks.
    Do ads really influence traffic? I doubt that my traffic would pick up if I removed ads. Initially was very hestiant to put ads on my sites but having done so and reaped the $ rewards I'd never go back. As in the newspaper game it's good content that draws the visitors back and ads that pay the bills.

  25. #25
    SitePoint Wizard masm50's Avatar
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    I don't think a reasonable amount of ads impact traffic, as most people will either accept that it keeps the conetent free or turna blind eye to it.

    However, if your site has so much advertising (I would say more than 3 types of ad per page is excessive - but its a personal opinion) that it looks like a site more made to make money than offer content - then yes I think it will impact your traffic.

    Also, I never go back to sites that try to install ActiveX on me, or sites that push more than 2 pops on me per session, and I think that is quite generous

    Tim


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