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Thread: Video CPM Rates

  1. #1
    SitePoint Member
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    Video CPM Rates

    I am in the process of creating a site that will have streaming videos with a short commerical before each video is played. The visitors to my site are a very focused audience and will be very high quality.

    I was wondering what cpm rates are on these types of advertising spaces.

    Thanks so much for any help.
    Sam

  2. #2
    Website Publisher incka's Avatar
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    Who does this kind of ad too?
    Sean Spurr @ Incka Limited
    Fun Games - put games on your site GamesForYourWebsite.com!
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    SitePoint Wizard OnlineGuide's Avatar
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    I only know of three networks that offer this. From past runnings, they are anywhere between 8 CPM - 22 CPM. Not much out there, and they are very selective, as they would not let me run them on any of my hobby sites. Do you know of a network that only offers video CPM's? Otherwise known as streaming media / Videomercials?
    The Online Guide

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    Anyone else? I'm looking to go personally to all my advertisers, not use a program, but I have no idea what I should look to charge, or at least what I should look to charge once the site gets going.

  5. #5
    Resident Grump BillyParadise's Avatar
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    Video Ads

    FYI, we are developing an affiliate program which will include video ads as an option, along with standard banners.

    I would imagine we're not the first to think of this - perhaps you would consider putting those kind of ads in your streams.

    BP
    ->Outsource Here<-
    Dreaming of the 4 Hour Workweek? Visit SigePo and start living
    a more relaxed lifestyle. Mention SitePoint for special pricing.

  6. #6
    SitePoint Wizard OnlineGuide's Avatar
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    PM Me. I would like to hear more about your program. Seems intesting.
    The Online Guide

  7. #7
    SitePoint Wizard masm50's Avatar
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    It looks like Burst might be rolling out some kind of ads for video:

    I just got this email from them:

    Does your site utilize video? If so, please let us know as soon as possible at [Burst Email].

    We are working on a new initiative for some sites that already have video incorporated into their sites. Please let us know if you use video, so that we can determine if your site is eligible for this new project and provide you with some more information.

    We look forward to hearing from you!

    Sincerely,
    Member Services
    BURST! Media
    Cheers


    Tim

  8. #8
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    http://www.sitepoint.com/forums/showthread.php?t=269749

    try this, im gonna do the same...so will be looking at video ads too, but that link will cover some ground for you


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