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Thread: Starting an Ad Network
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May 14, 2005, 08:22 #1Steve Benjamins
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Starting an Ad Network
Just (more or less) out of curiosity does anyone know of any scripts that allow you to create your own advertising network or is all advertising networks more or less complete custom coding?
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May 14, 2005, 08:37 #2SitePoint Guru
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Starting your own ad network is not really about script, etc.. its really about having money to pay your publishers and hire your own sales force and other workers. So before starting one consider the monetary aspect of starting an ad network which is the most important aspect!
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May 14, 2005, 08:39 #3Website Publisher
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You'd really need custom coding, I'm currently making an ad network, I've got a php developement team making me a very high quality script (At the level of fastclick's or casale's script), and I've started working on getting advertisers and talking to potential sales and affiliate reps.
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May 14, 2005, 08:43 #4Makin' It Happen
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I know a few networks use AdJuggler which anyone can purchase.
I run an insurance company directory at InsuranceCompanies.net
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May 14, 2005, 12:35 #5SitePoint Zealot
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bgray: do you know what other software is like adjuggler?
is Falkag AdSolution like it? how about Atlas atdmt.com what exactly do they offer? Are they another adagency? how are ads/advertisers obtained (in other words is there wholesale ad inventory that can be purchsed?Links? I don't need no stinkin' links.
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May 14, 2005, 13:00 #6SitePoint Enthusiast
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I found an script http://www.w3matter.com/products/adrevenue
Im going to buy it and use it for my forum hosting site.and maybe starting something bigger with it
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May 16, 2005, 11:43 #7SitePoint Member
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I like the features, but am not too convinced with the GUI. Let me know how it works out for you. I have also been looking at starting a niche ad network.
WebmasterSE.com - Vertical Search Engine for Webmasters
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May 16, 2005, 11:45 #8SitePoint Addict
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You might also want to check out phpAdsNew (http://phpadsnew.com)
Reduce or eliminate spam on your sites without CAPTHCAs
- maybe it is possible: http://formantispam.thekerrs.ca/
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May 16, 2005, 12:20 #9Steve Benjamins
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I dont think PHPAdsNew would work for this
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May 16, 2005, 13:18 #10SitePoint Guru
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I agree 100%. You wouldn't start a PR firm without heavy contacts and experience in the industry. Same goes for an ad network. They require a lot of capital, experience, and tons of very valuable contacts. You'd also need not only some really heavy hitter advertisers but some pretty large publishers as well. Aside for all of that, if you want to enter the extremely competitive business of ad networks, I'd recommend you hire your own programming team to make yourself stand out amongst the ever growing crowd of ad networks. But that's just me.
Originally Posted by RevenuePilot
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