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  1. #1
    SitePoint Guru
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    Adsense performance with image ads

    When Google announced the new features and said the number of image ads would grow, I changed my setting from "text only" to "text and images". Since then my ecpm decreased significativelly. When I went back to "text only" ads, my ecpm increased. It doesn't seem as a coincidence. What is your experience with image ads?

  2. #2
    Jeremy Maddock WealthStream's Avatar
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    Dec 2004
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    Victoria, Canada
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    I haven't noticed a major difference depending on whether or not I use image ads. I wish Google had an option to track them seperately though so we could tell for sure.
    -- Jeremy Maddock
    SEOMix.com - Search Engine Optimization Tips
    My Blog - Business, tech, and politics from a webmaster's perspective

  3. #3
    SitePoint Enthusiast
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    I haven't done any expirementing, but it'd seem like image ads *might* get looked over due to the fact that everyone sees them all over the web. The text ads are somewhat unique to lots of people, and they might not really see them as banner ads to just scroll past.

    Then again, I could be completely wrong.


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