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  1. #1
    SitePoint Addict tempyyyst's Avatar
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    Average click costs "increased by 21% over the past three months"

    I know it's a marketing email, but I just received this from overture sitematch.

    According to recent research from Majestic Research and Fathom Online, average click costs for the top tier pay-for-performance (P4P) programs such as Google Adwords and Overture Precision Match have increased by 21% over the past three months. Average P4P click costs are now reported to exceed 50 cents per click.
    Might explain why a lot of us are seeing an increase in CPC in adsense.

  2. #2
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    that means we will be earning more?

    haven seen my earnings increased... in fact drop to all time lowest....
    www.doshur.com - your entertainment portal

  3. #3
    SitePoint Addict tempyyyst's Avatar
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    Quote Originally Posted by dyrws
    that means we will be earning more?

    haven seen my earnings increased... in fact drop to all time lowest....
    Well not necessarily - all it means is that Google and Overture's revenue per click would increase. Whether they decide to pass any of that on to us is up to them.


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