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  1. #1
    SitePoint Addict Synaesthesiac's Avatar
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    Aug 2004
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    Top 10 Tips for eCommerce

    I'm doing some research and thought I'd ask you ecommerce-savvy folks... if you were to put together a top 10 list of ecommerce tips (from preparation, to launching an ecommerce site, to running a successful ecommerce business), what would you include?
    Imagine a world without hypothetical scenarios...

  2. #2
    SitePoint Columnist
    Join Date
    Nov 2003
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    I do not know if I would have a top qo - but the single most important factors from experience are and it is only 6:

    1) Usability and navigational flow that is simple and easy - customers don't want flair - they want it to be a convenient and easy experience

    2) Very well thought out back end processing with room for scale and flexibility

    3) Security, security, security (if you can dream up a possible nightmare scenario - it can and may happen!)

    4) Choose your processing vendors very carefully - considering reputation, fraud control and longevity before pricing for the services

    5) Have very clear and legally verified terms for refunds, customer service and shipping (and returns)

    6) Know your tax obligations
    Freelance System Administrator, Researcher, Writer
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    Open Sourcery "SitePoint's Open Source Blog"


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