Logo Critique

**Busch** · Sep 25, 2004, 23:44

I am revamping my rock climbing website and I am looking for some feedback on the logo i am using at the top of this page.

Any ideas, suggestions, critiques, comments or compliments will be fully appreciated! Thanks.

busch
ps. the current site.

**musicman** · Sep 29, 2004, 09:17

Its ok. But the double K triggers off my stutter. Why don't you experiment using the K within the word 'korea' or even developing the type face for the whole word or even the sentence. Its a shame its such a long .com name.
As for everything else. It looks good. I like your use of colours.

**Amay25** · Sep 29, 2004, 09:28

It's nice...although it has a sort of "comicy-feel." (Maybe that's what you are after?) The logo doesn't scream rock climbing though (at least in my humble opinion!).

**Busch** · Sep 29, 2004, 19:11

Thanks. I tried really hard to incorporate the logo into the word Korea but i just couldn't get it to work. i think i have stared at it too long, but when i first look at the logo it doesnt hit me as a "K".

any other ideas?

**Pedro Monteiro** · Oct 1, 2004, 05:49

Actually, I loved what you did with the logo and the Forum Layout!

Don't know why, but the color sheme just works wonderfully!

Great work.

**Busch** · Oct 1, 2004, 05:50

Thanks a lot, Pedro. That makes me feel better about the design!

**Pedro Monteiro** · Oct 1, 2004, 06:32

Hello there Bush!

I had never seen such a good use of bright colors!

I tend to dislike bright themes, but the harmony that you managed to implement in the design is very impressive!

**dailydud** · Oct 1, 2004, 13:08

Yea, I agree great colors for this site. Although, what about some element in the logo for rock climbing? A rough outline of the gear that is used? Or a rock wall within the header?

I'm not a rock climber but I am thinking of something that gives a user more of an idea of what the site is all about.

**DocDave** · Oct 1, 2004, 14:11

I like the 'K' graphic; but I agree, make it part of the word korea and that would be even better.

**artgeek** · Oct 2, 2004, 13:45

Yellow is one of my least favorite colors, but it really pops nicely on this site. Good job working with what is a difficult color, at least to me!

The logo, however, I find to be less impressive. It reads as a K with some confusing elements and doesn't give me any information about either rock climbing or Korea. It seems like it would be possible, and IMHO better, to incorporate a graphic K into the site's title and use a rock-climbing figure on the straight vertical side of the K (here -->K). Just an idea.

Good luck / ag

**Busch** · Oct 3, 2004, 02:50

use a rock-climbing figure on the straight vertical side of the K (here -->K)

I like that idea, artgeek!

**RogueNW** · Oct 3, 2004, 08:22

personally, I like the climber hangin' off the yingyang symbol much better.
It incorporates everything very nicely and I understand what I'm looking at. The forum colors are nice, but a little bright for me, with that logo though, you have to think about what you're seeing to know where you are.
Don't get me wrong, nice work, I just prefer the original logo.

**Scratch2** · Oct 5, 2004, 02:25

I really like the logo. It's bold, has presence, dynamism, and makes me think of rocks and climbing - great job!

I recommend that you increase the negative space gaps a bit, to increase its legibility. Think about what might happen when it's put onto a flier, t-shirt, or chalk bag.. it has to be recognisable which means having a distinctive outline or shape, and that relies on good thick lines or heavy shapes with sufficient white space between them to tell them apart.

See: http://www.webdesignfromscratch.com/logos.cfm for a good tutorial :-)

**Busch** · Oct 6, 2004, 04:39

Originally Posted by Scratch2

I recommend that you increase the negative space gaps a bit, to increase its legibility. Think about what might happen when it's put onto a flier, t-shirt, or chalk bag.. it has to be recognisable which means having a distinctive outline or shape, and that relies on good thick lines or heavy shapes with sufficient white space between them to tell them apart.

Thanks, I couldnt figure out what to do about the negative space ( and i didn't know it was called negative space

)

**Mike99** · Oct 7, 2004, 20:25

I love it, great job. Fits very well with the look of the site.

**imedia** · Oct 8, 2004, 08:07

Busch, you have a talent for color schemes! The original (red/blue) mix is usually taboo because of the tricks it plays on the brain. I am amazed how used that trick to your advantage. I envy your skill.

About the two different logos though; I'm naturally biased toward the yin-yang because of what it represents. But, that's me. I think the K logo fits better for the site... and again, great work with the yellows. I agree with some of the other replies--- incorporate the K into the title.

I challenge you to use both!

**Tunny3** · Oct 8, 2004, 13:39

The opinion seems to be mixed on this, but the yellow K says neither Korea or Rock Climbing to me. I like it, but it doesn't seem as relevant as your old logo.

However, the site as a whole looks great. Good stuff.

Tim

**Busch** · Oct 8, 2004, 22:33

Thanks for all the feedback. I will work on incorporating the K into the name as well as making it speak more of rock climbing. i'll post it when its finished.

**artgeek** · Oct 9, 2004, 13:39

I look forward to seeing your solution!

**miked2004** · Oct 9, 2004, 17:15

I love it, it seems to encapsulate Korea and Rock climbing

**trinity0159** · Oct 21, 2004, 20:50

I like everything about this layout except for the logo K and the K to Korea being right next to each other. I like the idea mentioned above about using the logo K as the K in Korea.

**c1vineoflife** · Oct 24, 2004, 18:12

I personally wouldn't change a thing. And, like someone said earlier, the color scheme is awesome!

**spikeZ** · Oct 26, 2004, 08:49

Further to what has already been said, why not make the logo K look like rock? Either carved in or carved out of rock?

Just a thought....

**ep2012** · Nov 1, 2004, 00:16

I don't like the "K". It's too fat IMO. It also doesn't look like much of a logo, no offense, it just sort of looks like someone threw it together at the last minute. I agree that it doesn't represent rock climbing.

I also found the yellow too bright for me to concentrate my eyes on anything specific, so if it were me, I wouldn't have stayed on the site long.

Good luck with it

Michelle

**dcentral** · Nov 3, 2004, 13:23

The logo isn't that bad, it's an improvement on what was on the previous page. As a rock climber, I can sort of see some dynamic movement in the logo -- it kind of looks like he's flagging his foot to make a dynamic move.

That being saig it is a little too fat and bright, maybe tweek it out the arms of the K a little more too look like and acutal rock climber.

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