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  1. #1
    Sports Publisher mjames's Avatar
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    I am eager to know what you all think of the basic design of my biweekly newsletter. I have been using the same format for a long time and want to know how I can improve it. The point of the newsletter is keep the reader up-to-date with the site and provide additional things such as an exclusive article each issue and sports headlines. Let me know what you think:

    ===================================
    The Sports Central Newsletter
    December 17th, 2000 - Issue #40
    http://www.sports-central.org
    ===================================

    ***********************************
    WELCOME
    ***********************************
    We hope you enjoy this issue of our newsletter. This e-mail is never
    sent unsolicited. The Sports Central Newsletter is sent out on a
    biweekly basis. Subscribing and unsubscribing instructions are located
    at the bottom. Like what you read? Feel free to forward it your friends.

    Sports Central - http://www.sports-central.org

    ====================================================

    ***********************************
    IN THIS ISSUE...
    ***********************************
    - Featured article: MLB Offseason: Analyzing the Trade Buzz
    - Inside SC: The latest news in and around SC
    - Sports briefs
    - Recent SC featured articles

    ====================================================

    ***********************************
    INSIDE SC
    ***********************************
    Hello sports fans,

    Do you enjoy this newsletter? We work hard on it and would appreciate
    your comments. Reply to this and let us know what you think. And if you
    really like it, let your friends know about it: forward it!

    In this issue, we have a special treat for you. Dylan Sides of
    SportsBytes magazine is this issue's guest writer. Use the e-mail
    address provided after the article below to let Dylan know what you
    think of the article.

    Folks, we want to see more of you on the message boards. So you won't do
    something for free? How about if we offered you not one, not two, but
    three free prizes for posting? That's right, three prizes will be
    awarded to the best new poster in December - and by all means, it's not
    too late to get started! Interested? Contest details are at:
    http://www.sports-central.org/featur...st/index.shtml and as
    always, you can visit the message boards, now with over 1,000 posts in
    about one month, at: http://scboards.cjb.net

    Next issue comes out on New Year's Eve, so until then, from the rest of
    the Sports Central team, have a happy, safe, and joyous Christmas!

    Until next time,

    - Marc James
    mailto:webmaster@sports-central.org

    ******** [ ADVERTISEMENT ] ********

    Recommend Sports Central!

    Tell your friends about one of the top up-and-coming sports fan sites on
    the 'Net! It's easy... just click the link below, type in their e-mail
    addresses, and send them your very own accompanying personal message.

    http://www.recommend-it.com/p.e?409990

    ***********************************

    ====================================================

    ***********************************
    RECENT ARTICLES
    ***********************************
    Year-End Tennis Wrap-Up
    By Tom Kosinski

    The first year of the tennis millenium ended with a bang and a surprise
    on both the men's and women's sides. SC's Tom Kosinski takes a look back
    at the 2000 professional tennis season.

    http://www.sports-central.org/sports...rticle56.shtml


    Through Blue Eyes: A Duke Fan Speaks Out
    By Rick Reighard

    In 1998, SC's Peter Gloviczki, Jr. was privileged to witness the
    championship game at the Final Four in Tampa, Florida. What he saw,
    after two and one half hours of bartering with scalpers, was, in his
    view, one of the greatest sporting events ever.

    http://www.sports-central.org/sports...rticle56.shtml


    Simply Amazing: Kobe Bryant's Journey to Greatness
    By John Christensen

    Kobe Bryant is in his fifth season in the NBA playing for the glorious
    world champion L.A. Lakers. He is living his dream and enjoying being
    one of the brightest stars in the NBA in recent years, writes SC's John
    Christensen.

    http://www.sports-central.org/sports...rticle56.shtml

    ====================================================

    ***********************************
    FEATURED ARTICLE
    ***********************************
    MLB Offseason: Analyzing the Trade Buzz
    By Dylan Sides

    The 2000 baseball free agent period is in full swing, with big names
    still on the board.

    Mike Mussina signed with the New York Yankees for around $16 million a
    year. This figure is about $2 million lower than I would have expected,
    but the figure does bode well for the other teams in baseball looking to
    secure pitching for 2001. Mussina's contract will pace the rest of the
    available front line pitchers to about the same number. The biggest
    catch that was left available was Mike Hampton, who recently signed with
    the Colorado Rockies.

    I had thought Hampton would go back home and sign with the Houston
    Astros, but he nixed that over fears about Houston players wouldn't
    coming back from injury (2B Craig Biggio and RP Billy Wagner) and
    management's inability to sign 1B Jeff Bagwell and OF Moises Alou past
    the 2001 season.

    These concerns of Hampton's are legit, but if he would have signed,
    Houston General Manager Gerry Hunsicker would have been given the green
    light to get those guys under contract. Hampton looked at the present
    and failed to see the future. It's too bad for Houston fans, but great
    for fans of the Rockies, Hampton's new home.

    On other fronts, OF Tony Gwynn, of the San Diego Padres, is fielding
    offers, and the Padres are one of the teams still bidding for him. Gwynn
    is one of the best hitters in the game and San Diego didn't pick the
    option up on his contract after last season, mainly to resign Gwynn but
    at a lower cost. It's too bad, because I don't see Gwynn in a Padres
    uniform in 2001. It will be weird seeing one of the best pure hitters
    since Ted Williams in a different uniform, but Gwynn gave the Padres
    more than most players do in this day and age. Gwynn will go somewhere
    where he is paid well and where the team has a legit shot at the World
    Series, something San Diego doesn't have.

    Sammy Sosa, of the Chicago Cubs, is in the final year of his contract
    and wants to sign an extension, if only the Cubs will put up the
    dollars. Sosa has gone on record saying he wants to sign with the Cubs,
    but don't be surprised if Sosa is traded to an American League club for
    2001, most talked about being - look out - the Texas Rangers.

    If this happens, Texas could have A-Rod at short and Sosa in the
    outfield. The Oakland Athletics won't be able to keep this team down to
    repeat as West champions.

    Thanks for reading!

    ***********************************

    Post your thoughts on the baseball discussion board at:
    http://www.sports-central.org/commun...php3?forumid=3


    ***********************************

    Dylan heads the Internet publication "SportsBytes Magazine", covering
    nearly every major and minor league of sports played in North America,
    as well, as international soccer. Dylan attended Southwest Texas State
    University in San Marcos, Texas, where he studied journalism, writing,
    and history. He can be reached at: mailto:dsides@bobcats.net

    ====================================================

    ***********************************
    SPORTS BRIEFS
    ***********************************
    McRoy wrapped up an eventful 2000 season
    http://c.moreover.com/click/here.pl?j13320292
    (Source: PGATour.com)

    Red Sox may revise Fenway plan
    http://c.moreover.com/click/here.pl?j13320248
    (Soure: USA Today)

    NHL suspends Penguins' Snow for two games
    http://c.moreover.com/click/here.pl?j13320196
    (Source: iWon.com Sports)

    Spending binges bring new hope
    http://c.moreover.com/click/here.pl?j13314166
    (Source: USA Today)

    Steelers slam Redskins in Three Rivers finale
    http://c.moreover.com/click/here.pl?j13313736
    (Source: iWon.com Sports)

    Hawks try for two in row
    http://c.moreover.com/click/here.pl?j13313703
    (Source: iWon.com Sports)

    Pippen follows the leader again, agrees with M.J.
    http://c.moreover.com/click/here.pl?j13312821
    (Source: The Sporting News)

    Mets, Valentine welcome new Japanese acquisition, Shinjo
    http://c.moreover.com/click/here.pl?j13312818
    (Source: The Sporting News)

    ******** [ ADVERTISEMENT ] ********

    We Caught You Reading a Newsletter Ad!

    It's easy as ever to reach nearly a thousand extremely targeted sports
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    ***********************************

    ====================================================

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    ====================================================

    (Thanks for reading! Next issue set to come out on 12/31/00)

    ***********************************
    Special thanks to our newsletter
    editor, Kyle Hunt, of
    http://www.majorleaguecards.com,
    http://www.earncashonline.com, and
    http://www.hunthosting.com
    ***********************************

    Contents copyright 1998-2000 Sports Central.
    No part of this newsletter may be reproduced without permission.

  2. #2
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    One of the biggest ways to improve it would be to turn it into an HTML newsletter if that decision has the support of your subscribers.

    As far as keeping it text based, you have it nicely organized, but with perhaps too many dividers. I would suggest something a tad more simplistic like:

    ====================================================

    IN THIS ISSUE:

    - Featured article: MLB Offseason: Analyzing the Trade Buzz
    - Inside SC: The latest news in and around SC
    - Sports briefs
    - Recent SC featured articles

    ====================================================

    INSIDE SC:

    Hello sports fans,

    Do you enjoy this newsletter? We work hard on it and would appreciate
    your comments. Reply to this and let us know what you think. And
    if you really like it, let your friends know about it: forward it...

    ====================================================

    -
    This will keep the same feel as your current newsletter (which readers are use to), but simplify the reading more by removing some of the eye blockers.

    Happy Holidays,

    Joe Tracy, Editor
    Webmaster Techniques Magazine (free publication for Webmasters)

    author, Web Marketing Applied

    P.S. Your newsletter appears content rich. Good job. Also, great job on including a copyright notice at the end.



    <Edited by Joe Tracy on 12-21-2000 at 06:50 PM>

  3. #3
    Don't get too close, I bite! Nicky's Avatar
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    If you do decide yo use a HTML based newsletter I would suggest still doing a text alternative as you might lose a few members if you don't!

  4. #4
    Sports Publisher mjames's Avatar
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    Nicky - Don't worry, changing it into a HTML newsletter is not what I plan to do! I wanted suggestions on how to improve the format. And thanks, Joe!

  5. #5
    Sports Publisher mjames's Avatar
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    Anyone else? Would love to hear more suggestions.

  6. #6
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    besides being too long for my personal taste. ur index (in this issue) doesn't match how the articles/subjects r organized in ur newsletter, would fustrate me.

    for example, ur featured articles is listed first in ur index, but it's last in ur newsletter and so on.

    good luck

  7. #7
    Sports Publisher mjames's Avatar
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    Actually, the featured article isn't last in the newsletter, the sports briefs are, but I get your drift. Thanks for the comment. Anyone else? So far, I plan to re-arrange the contents part and probably eliminate some of the dividers. Thank you.

  8. #8
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    hehe, c my confusion while trying to read it.


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