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  1. #1
    SitePoint Zealot dreamache's Avatar
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    after a ton of reading, im going to do an ebook

    i've decided i'm going to create an online guide. so it should be significantly easier than managing products and such.

    so for some clarification, with an ebook site, i wouldn't need a merchant account right? it'd be easiest just to go with a 3rd party processor such as 2checkout or paysystems?

    thanks.

  2. #2
    Texan at Heart Corey Bryant's Avatar
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    Using a third party processor is easy enough in the beginning. The problem with the above two that you do mention - the discoount rate is very high. How much do you hope to sell? I would maybe recommend paypal first - and then when you start selling over $1200 a months, get yourself a real merchant account & your discount rate can be about 2.30%. And also when your customers receive their bills at the end of the month, your name will be on there & it sometimes can cause for repeat business.

    When opening a paypal account, I recommend separate checking account as well. This way, if something happens & paypal decides to close the account, you will still have your main checking account. Paypal has been known to close a checking account if they suspect fraud / abuse until they sort things out.

  3. #3
    SitePoint Zealot dreamache's Avatar
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    Quote Originally Posted by Corey Bryant
    Using a third party processor is easy enough in the beginning. The problem with the above two that you do mention - the discoount rate is very high. How much do you hope to sell? I would maybe recommend paypal first - and then when you start selling over $1200 a months, get yourself a real merchant account & your discount rate can be about 2.30%. And also when your customers receive their bills at the end of the month, your name will be on there & it sometimes can cause for repeat business.

    When opening a paypal account, I recommend separate checking account as well. This way, if something happens & paypal decides to close the account, you will still have your main checking account. Paypal has been known to close a checking account if they suspect fraud / abuse until they sort things out.
    thx for the response..

    i think if i used paypal as a processor that would probably push like 50% of potential members away right? cause they do have to signup correct?

  4. #4
    Texan at Heart Corey Bryant's Avatar
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    Well they do have to sign up for a paypal account sorta. If you do not have a paypal account & wish to pay via paypal, you just make the payment & you are signed up. That is my understanding of the way they do it now. Myself, I do not use them - but I think they did @ least change that part of their procedures.

  5. #5
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    Check out Clickbank or eSellerate which specialize in what you are doing.

  6. #6
    Aussie Icon ozgression's Avatar
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    Take a look at http://www.ikobo.com

  7. #7
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    You want to factor in affiliate management

    You can easily double or even triple your ebook sales by forming joint
    venture endorsements and marketing campaigns with strategic partners
    and/or offering a wider affiliate program.

    It's one of the key methods of marketing information products.

    What this means is that you need to have a method of allowing each
    partner to have their own "URL" into your webpage that tracks various
    statistics and pays them a commission that you set on each sale they
    refer to your site.

    There's various ways to do this - 1 is to use software on your server
    that will integrate with payment systems such as Paypal - they will run
    you $300 and up, but no monthly costs. You can also use a serivce to
    do this for you - but they will take anywhere from 15%-30% of the sale.

    Finally - Clickbank offers an integrated payment processing and affiliate
    tracking capability - but you pay a higher discount fee to use them than
    other payment systems such as Paypal. Clickbank takes in excess of
    7% on each sale.

    There's also a very good system I've been using for a short time that
    incorporates payment systems with affiliate program management,
    autoresponders, and various other functions that will make your ebook
    marketing easier and more successful - it's called Automation Wiz. They
    charge a $69/month fee for all of this and you can continue to use the
    payment processor or merchant account of your choice.

    Hope this helps...

    Jeff
    Jeff Smith
    "How To Create and Market Your Own Products Online"
    http://www.infoproductcreator.com
    Free 7-Part E-Seminar on Infoproduct Profit Generation Tips

  8. #8
    SitePoint Member Navigator's Avatar
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    You mentioned Ikobo.com ! have you used it before ? I am planning to open an account with them. The thing with the I-kard, that allows you to withdraw the money inmediatly from around the world sounds good !

  9. #9
    SitePoint Wizard davidjmedlock's Avatar
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    Paypal has been known to close a checking account if they suspect fraud / abuse until they sort things out.
    You're talking about them closing PayPal checking accounts, right? They couldn't close an account that you have over at Bank of America... At least not that I know of.

  10. #10
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    Dreamache...I would be happy to walk you through the setting up of a merchant account here at PaySystems. We offer the best rates in the industry and you get to deal with me. seriously, we will take care of you and get your business running.

    Cheers
    James
    -----
    james

  11. #11
    SitePoint Wizard davidjmedlock's Avatar
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    jacker, I believe the above is advertising that is disallowed on the board. You should take it to a Private Message.

    Dreamache, you might also check out http://www.payquake.com. They seemed to have a pretty cool set up. When I get around to setting up a merchant account, I'll probably try them out first.

  12. #12
    SitePoint Zealot
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    Sorry about that...I am not used to forums where advertising is prohibited...it won't happen again.

    Cheers
    James
    -----
    james


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