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  1. #1
    SitePoint Enthusiast
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    This is my first post here....

    GroceryInsider.com was created for all upper-level food executives, is also helpful to the employees at the store level, and allows the public to comment on the Industry. It offers Career Listings, Product Listings, and Corporate Profiles as the major parts of the site. There is also a 'public' discussion board and a Customer Service section to offer and submit advice.

    We would like to promote the site the best way possible, and was wondering if anybody could offer any advice to bring it to the Industry and generate some interest. We would like to issue press releases or emails to some of the Major Companies, but don't want to come across the wrong way (don't want to 'spam' the industry). Basically we don't feel that there is really anything currently on the Internet that is similar to what is being created. A central location for everybody to learn about product, careers, and companies.

    If you have any tips, advice, questions, or comments please simply reply here.

    Thanks,
    Shawn Ryder
    Auto University Vice President
    http://www.autouniversity.com
    E-mail: shawn.ryder@autouniversity.com

  2. #2
    Skills to Pay the Bills Sparkie's Avatar
    Join Date
    Jul 1999
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    A cave with 47 computers and an internet feed
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    A mailing list would be a good way to help distribute current information about your site to your visitors and managers. This way you could inform them about current changes, news and such, without "spamming". One thing to be careful of, is not to send everyone a mail regularly, and ask them to unsubscribe themselves if they dont want to receive it..that could also be construed as spam. Put a link to subscribe and unsubscribe on your front and most important pages, so your visitors can add and remove themselves as necessary.
    Sherice Jacob - Web Improvement Expert
    Improve Website Conversions | eBook Covers
    Follow Me on Twitter!

  3. #3
    SitePoint Addict
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    Aug 2000
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    To me this seems like such a niche market that the primary ideas for promotion that came to me are off the web.

    There's gotta be industry magazines or related business magazines interested in your concept. Rather than mailing press releases to companies - mail press releases to the press! Call up some industry or business magazines, trade papers, etc. and find an editor who might be covering anything remotely similar to your new website. Pitch the editor, pitch the editor's assistant. Present a story, don't make an announcement - it's gotta be something that is interesting.

    Garner some positive press. Start with smaller trade peridocials then go for bigger ones. Use positive press with announcements about the site. Generate a buzz!

    Exotic Hawaii: Live the life of your dreams!
    http://exotichawaii.com


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