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Thread: B2B or B2C

  1. #1
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    B2B or B2C

    what is difference between B2B or B2C?

    What special activity should have to do in terms of such site comes for work.

    Please post your more and more suggestions.

  2. #2
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    B2B marketers need to leverage their employees to humanize their marketing whereas B2C marketers on the other hand have customers who are HUGELY valuable as content creators.

  3. #3
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    This comes down to your individual business. Are you targeting other businesses as your audience, or end-user customers?

    One of the key differences is that if you are mostly working B2B, you can get away with having more jargon and specialist language, but you'll also be expected to go into more detail – if you're mostly working B2C then you will usually do better to keep it simple.

  4. #4
    SitePoint Member rexjohnson's Avatar
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    Business-to-business (B2B) marketing is different than Business-to-consumer (B2C) marketing. Although you are still selling a product or a service to a person the marketing is difference for B2B and B2C. The purchase motivation is different and they have different needs when it comes to the information that they need in order to make the decision to purchase. The differences between these markets run deep and they are important.


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