Hey all.

I am about to embark on a new website project which is concerned about the latest up to date news about a very popular football (soccer) club. I did a google keyword research on (XXX news) and 33,000 global monthly searches popped up (search preference was on exact).

From your experience, how profitable is such an industry? How profitable will it be with Adsense as compared to CPM campaigns?

P.S: I write very original up to date content on a day to day basis (multiple times a day), which my viewers absolutely LOVED. (I previously embarked on such a website for up to 6 months were I started getting around 4000 uniques a day, but had to kill the project off due to reasons outside my control. But now I want to reembark on it).

Thanks in advance guys.