wanna know how to improve our site's bounce rate
hello, just want to ask how am i going to improve the bounce rate our website. our site is <snip>. actually by the time i started doing the SEO from this, the generated traffic went up and double the previous traffic. however the bounce rate of the website also went up. for example the site generated traffic from australia twice as it was then, but the site's bounce rate went up to for about 55%. way back then the bounce rate is about 35%. so what should i do in order to balance the bounce rate and the visits?