Originally Posted by
DaveMaxwell
There's no need to get defensive. She did provide you with some insightful commentary, especially since "she doesn't even know you" to paraphrase your own words. Outside eyes are always good because they don't need to apply any filters to try and save your feelings....and I don't think she was being that harsh (though I can see how you could take it that way).
I think her point is the site looks very dated almost 10 years or more old, and it's brand new. And even the least tech savvy person is going to recognize the design is not what a lot of the other sites look like, and in this case, REALLY different is not a good thing.
If you're going to promote yourself, you need to do it in the best light possible. For example, based on your site design, I wouldn't necessarily believe you designed the page shown on your PSD to HTML site - they look like two different people did it. One is VERY polished and slick, but your current page doesn't support it. Same for your logos - a couple there look like they have some promise (though they are small to see on laptops).
Shy's point is to look at some other design sites and see how their sites are laid out and the content they carry. Keep the number of pages small, and decidedly less technical. If the user is savvy enough to understand the terminology, they're going to be more likely to be aware of what's current and effective, so you don't need to dumb it down that far. You've got to lower the ratio of techno-babble to marketspeak.
If I were you, I'd work to drastically ramp up all aspects of your portfolio work and work to show them better. Then simplify your services to a page or two. Keep them simple and straight forward. And then I would work to make your site look as polished as the one on your PSD to HTML page (if that requires you to get someone to make the PSD for it, so be it).
Just my $.02 (US) for what it's worth...