How much Important contact us page
I wanted to know that for any website, especially if that is run by a company- Is it necessary to include contact us page? If you have existing one then after replacing it with an pop up(not exactly popup - A small window through which your visitor can fill the information) will affect on its ranking, business etc.
Reasons: Usually it has been found after going to your contact us page visitor leave your website.
Any other innovative idea? Please share