PPC Tracking software
Our google ads link to a landing page, this page has a form to mail script to send us the enquiry, we want to capture the keyphrase so we can see what advert and keyword brought the converstion.
Does any one know any tracking service that does this or any script we can use to track this?
Edit your ad over at Google to include the keyword in the destination URL. You don't need a separate ad for every keyword as Google provides a wildcard to use that it'll replace when the ad is shown:
Then in your page, echo that keyword as a hidden field for the form.
And have your form mailing script include the "keyword" field in its mail.
<input type="hidden" name="keyword" value="<?php echo $_GET['kw']; ?>" />